What is the best practice when sharing my online booking link?
The three most important elements for best practice are:
Set up a Google 'Business Profile' and make sure to link your Portal booking page under 'Appointments for direct access'.
Make sure you have a clear visible 'Book Now' button on your website which links to your Portal booking page.
Use your unique Portal URL in clear concise communications when sending email and SMS appointment recalls to patients.
You can also:
Use your unique Portal URL when planning marketing campaigns to send patients straight to your online booking URL, making it quicker and easier for them to book and improving your conversion.
Include your URL on your Facebook profile and other social media websites to ensure maximum exposure for your Portal booking page.
Set up your recalls to include your online booking links for both private and NHS patients.
Ensure 'Book Together' is enabled to make it easy for patients to book multiple recalls at the same time.
Turn on Task Reminders - this makes it simpler for your patients to identify what actions need to be taken when using the Patient Portal.
Ensure you have the correct appointments set up and enabled in your Portal admin dashboard, so patients can choose the right appointment when booking.
Why is it beneficial to optimise your online booking configuration?
Online booking with Dentally Portal is designed to help you manage both new and existing patients’ journeys through your dental practice, helping you to build better relationships and save on reception time.
We recommend regularly reviewing your performance statistics on the Portal admin dashboard to keep track of how your patients are interacting and engaging with your online booking system.
This will help you to identify when you are not achieving your desired results, so you can optimise your configuration using the steps above.
💡 Top tip: To understand more about how to optimise your overall Portal set-up, take a look at our detailed guide for steps to make the most out of Portal.